Reve launches shared workspace for creative teams
Image-generation startup Reve has launched Reve for Teams, a shared workspace built on its Reve 2.1 model that is meant to carry commercial creative work from first concept through post-production.
Reve announced Reve for Teams, a collaborative workspace for concepting, generation, editing and post-production. The product runs on Reve 2.1, which the company calls its "leading 4k image model," along with a layout model that Reve describes as "a new paradigm for creative control."
Reve says the product addresses a common problem in commercial creative work: brand and product assets have to be exact, but the process of getting there involves many rounds of feedback. Its answer combines generative tools with precise layouts. The company says every element stays editable through every round.
Features include:
- A built-in chat agent for creating and editing in plain language, working from scratch or from moodboards, models and products, with elements kept in separate "live layers."
- Layout control down to the colour and position of individual elements, plus the ability to annotate directly on an image to request changes.
- Brand identity, characters and products saved as shareable references that can be reused across generations.
- Video generation models built into the same workflow. Reve did not say which video models.
- Shared albums, projects and admin controls.
The company named one customer, contract interiors firm The Collective. Reve says the firm cut concepting from weeks to days while managing hundreds of material decisions and more than 300 suppliers through real-time renders.
Reve is aiming the product at design agencies, marketing teams, e-commerce and fashion brands, and architecture studios. The announcement does not include pricing, benchmarks or details on which video models are integrated. Sales go through the company's sales team.