Recraft launches V4 image generation model
Recraft has released V4, a rebuilt image generation model tuned with designers for composition and typography, as it tries to win professional brand and campaign work from general-purpose models.
Recraft announced Recraft V4, which it calls its most advanced image generation model and a ground-up rebuild of its earlier versions. The company says it built the model with designers and tuned it for composition, lighting, color relationships and material realism, not the broad general preference it says most leading models target.
V4 comes in two versions that the company says have the same creative capabilities. Standard V4 generates an image in about 10 seconds at a lower cost and is meant for everyday work and iteration. V4 Pro takes about 28 seconds, costs more and produces higher-resolution output for print-ready and large-format assets. Recraft did not give exact prices in the material reviewed.
Most of the launch post consists of side-by-side comparisons, mainly against Google's Nano Banana Pro, with some GPT outputs. Recraft argues that rival models follow prompts accurately but produce "neutral and conventional" images closer to stock photography, while V4's results look art-directed. It makes the same case for typography. In one example, the company says V4 followed a prompt to compress letters against the edges of the frame, while Nano Banana Pro kept the inflated letters centered.
Recraft chose and judged these comparisons itself. The post does not cite independent benchmarks or quantitative evaluations, so the quality claims are the company's own until third parties test them.